PVC Foam Boards is The Unsung Hero of Retail Advertising

Next time you're in a big-box store, take a closer look at those endcap displays and promotional signs. Chances are, most are made from versatile PVC foam boards - the advertising industry's best-kept secret.

What makes these boards so popular? For starters:
• They weigh about 30% less than acrylic
• Cost up to 60% less than comparable materials
• Can be easily cut into custom shapes
• Accept direct printing beautifully

"We print new promotions weekly," says Target display manager Lisa Wong. "PVC foam lets us quickly produce lightweight signs that our staff can easily move around the store without worrying about damage."

The material's closed-cell structure makes it naturally waterproof - perfect for:
✓ In-store promotions
✓ Trade show displays
✓ Restaurant menu boards
✓ Real estate signage

While not as premium-looking as acrylic, modern PVC boards now come with matte and gloss finishes that elevate their appearance. For high-volume, frequently changed signage, they're hard to beat.